This policy will be effective from October 23, 2026.
1. Introduction to Privacy Policy
This Privacy Policy ("Privacy Policy") applies to your use of the Bulbird website located at bulbird.com, the services defined in Bulbird’s Terms of Use, and Bulbird mobile applications (e.g., Android and iOS) (collectively, the "Bulbird Platform" or "Website"). However, it does not apply to any third-party websites linked to the Website or to any relationships you may have with businesses listed on Bulbird.
The terms "we," "our," and "us" refer to Bulbird, and the terms "you," "your," and "User" refer to you as a user of Bulbird. The term "Personal Information" means information that you provide to us that personally identifies you, such as your name, phone number, email address, and any other data linked to such information.
Our practices and procedures regarding the collection and use of Personal Information are outlined below to ensure the safe use of the Website. We have implemented reasonable security practices and procedures appropriate to the nature of the information and our business. While we strive to provide security that exceeds industry standards, due to the inherent vulnerabilities of the internet, we cannot guarantee complete security of all information transmitted to us by you.
By visiting or using the Website, you agree to be bound by this Privacy Policy and consent to the collection, use, processing, and sharing of your Personal Information as described below. If you do not agree with these terms, please do not use the Website. Please note that the separately provided Terms and Conditions form an integral part of your use of this Website and should be read in conjunction with this Privacy Policy
2. Information we collect and how we use it
We collect and store your Personal Information. If you provide your third-party account credentials ("Third Party Account Information") to us, you understand that, upon your authorization, certain content and information from those accounts may be transmitted to your Bulbird account. Any Third Party Account Information transmitted to us will be covered by this Privacy Policy. You may choose not to provide certain information; however, this may prevent you from registering with us or using some of our features and services.
We will limit the collection of Personal Information to what is necessary to fulfill the purposes identified below. If we use or plan to use your information for a purpose different from the one for which it was collected, we will request your consent beforehand.
The Personal Information we collect will be used solely to enable you to use the services provided by us, promote a safe and secure experience, assess user interest in our products and services, inform you about online offers and updates, troubleshoot issues, customize your experience, detect and prevent errors, fraud, and other criminal activity, process payments, enforce our terms and conditions, and fulfill any other purpose disclosed to you at the time of collection.
3. Account information of Merchants
If you create an account to take advantage of the full range of services offered on Bulbird, we ask for and record Personal Information such as your name, email address, and mobile number. We may collect and store your Sensitive Personal Data or Information—such as financial information, including credit card details, debit card details, bank account information, and Know Your Customer ("KYC") documents as required by RBI regulations—as well as any other applicable information that you choose to save in your Bulbird account.
We use your email address to send you updates, news, and newsletters (if you willingly subscribe during or after signup). Bulbird assures you that your Personal Information will not be disclosed publicly or sold to any third party.
You have the option to erase any information you have provided, including your Personal Information. If you choose to erase your data, Bulbird will delete all your stored information from its servers.
4. Customer Information
We also store customer information, such as an address, mobile number and email addresses when purchase are made through Bulbird checkouts. We share this information with the respective businesses only.
However, Bulbird is not liable for any misuse of this information by the businesses or their affiliates with whom the customer has shared their data.
5. Activity
We record information relating to your use of Bulbird, such as the searches you undertake, the pages you view, your browser type, IP address, location, requested URL, referring URL, and timestamp information. We use this information to administer Bulbird and provide the highest possible level of security and service to you. We also use this data in aggregate to perform statistical analyses of user behavior and characteristics, in order to measure interest in and usage of various areas of Bulbird. However, you cannot be identified from this aggregated information.
We own all intellectual property rights associated with the Website and its contents. No right, title, or interest in any downloaded material is transferred to you as a result of any such downloading or copying. The Website is protected by copyright as a collective work and/or compilation (meaning the collection, arrangement, and assembly of all content on the Website), pursuant to applicable law.
Our logos, product and service marks and/or names, trademarks, copyrights, and other intellectual property, whether registered or not ("Our IP"), are exclusively owned by us. Without our prior written permission, you agree not to display or use Our IP in any manner. Nothing contained on this Website or in its content should be construed as granting, in any way, any license, right, or interest to you in Our IP, without our express written permission.
6. Enforcement
We may use the information we collect, in connection with your use of Bulbird (including your Personal Information), to investigate, enforce, and apply our Terms and Conditions and Privacy Policy.
7. Transfer of information
We do not share your Personal Information with any third party, except for financial institutions such as banks, the RBI, or other regulatory agencies, as required. We also share your information to provide you with services offered through Bulbird, conduct quality assurance testing, facilitate account creation, provide technical and customer support, or deliver specific services such as synchronizing your contacts with other software applications at your instruction. These third parties are required to use your Personal Information only to provide the services you request.
We may share your Personal Information with our parent company, subsidiaries, joint ventures, or other companies under common control (collectively, the "Affiliates") that we may have now or in the future. In such cases, we will require them to honor this Privacy Policy. If another company acquires our company or its assets, that company will possess your Personal Information and assume the rights and obligations concerning that information as described in this Privacy Policy.
We may disclose your Personal Information to third parties when we have a good faith belief that such disclosure is reasonably necessary to: (a) take action regarding suspected illegal activities; (b) enforce or apply our Terms and Conditions and Privacy Policy; (c) comply with legal processes such as search warrants, subpoenas, statutes, or court orders; or (d) protect our rights, reputation, and property, or those of our users, Affiliates, or the public. Please note that we are not required to question or contest the validity of any search warrant, subpoena, or similar governmental request that we receive.
We may disclose aggregate information relating to user behavior to third parties in connection with actual or prospective business relationships, such as advertisers and content distributors. For example, we may disclose the number of users who have been exposed to or clicked on advertising banners.
8. Links
References on this Website to any names, marks, products, or services of third parties, or hyperlinks to third-party websites or information, are provided solely for your convenience. They do not constitute or imply our endorsement, sponsorship, or recommendation of any third party, information, product, or service. Except as set forth herein, we do not share your Personal Information with these third parties and are not responsible for their privacy practices. We recommend that you read the privacy policies of all such third-party websites
We will not transfer personal data to any country prohibited by Government notification.
9. Security
Your account is password-protected. We use industry-standard measures and best practices to protect the Personal Information stored in our database, as detailed on our website. We limit access to your Personal Information to employees and contractors who need it to perform their job functions, such as our customer service personnel.
You acknowledge that Bulbird is not responsible for any information intercepted during transmission over the Internet, and you hereby release us from any and all claims arising out of or related to the unauthorized use of such intercepted information.
10. Terms and modifications to this Privacy Policy
We may update this Privacy Policy from time to time to reflect changes in our information practices, legal requirements, or operational needs.
Where changes are material or impact the manner in which we collect, use, or disclose Personal Data, we will provide prior notice through appropriate means, including email or a prominent notice on our platform, and seek fresh consent where required under applicable law.
Non-material changes or clarifications will become effective upon publication of the updated Privacy Policy.
We encourage you to review this Privacy Policy periodically to stay informed about how we process your Personal Data.
You have the right to access, correct, update, and withdraw consent in relation to your Personal Data, in accordance with the Digital Personal Data Protection Act, 2023. You may update your contact details, including your email address, to ensure effective communication with us.
If you do not agree to any changes in the way we use your Personal Information, you must promptly notify us of your desire to deactivate your account. Continued use of Bulbird after any changes to this Privacy Policy will signify your acknowledgment of those changes and your agreement to be bound by their terms
11. Applicable law
Your use of this Website will be governed by and construed in accordance with the laws of India. Users agree that any legal action or proceedings arising from their use may be brought exclusively in the competent courts or tribunals having jurisdiction in Delhi, India, and irrevocably submit to the jurisdiction of such courts or tribunals.
12. Complaints and Grievance Redressal
If you contact us to provide feedback, register a complaint, or ask a question, we will record any Personal Information and other content you provide in your communication so that we can effectively respond.
Any complaints or concerns regarding your Personal Information, the content of this Website, disputes, breaches of confidentiality, violations of proprietary rights during your use of the Website, or intellectual property issues should be immediately reported in writing to the Grievance cum Nodal Officer at the contact details provided below or by raising a grievance ticket through link.